Zephyr: Proactive agent management to boost sales opportunities
Zephyr transforms the way you work with agents and representatives. We ensure your network actively analyzes and targets regional markets - leading to a sustainable boost in sales opportunity generation and significantly greater market transparency.
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Challenges in agent management
Too few opportunities
An insufficient number of sales opportunities to hit your order intake targets
Reactive agents
Lack of proactivity from agents in acquiring new customers, with too much focus on managing existing accounts
Lack of market data
Lack of insights into regional market potential hinders informed decision-making
Your benefits with Zephyr
More leads and sales opportunities
In the key markets and applications that drive your strategic goals
Clear mutual commitments
Strategic investments and initiatives driven by proactive management of agent partnerships
Measurable agent relationship
Objective scoring of the relationship from both the agent’s and our perspective
With Zephyr, you don’t just improve agent performance - you also proactively develop your regional markets. Clear stop-invest criteria help you identify and exit unproductive agent relationships in time.
Why we developed Zephyr
Engineering firms have long worked with a broad network of agents, particularly when expanding into new markets. However, these relationships are often reactive and lack strategic direction.
Having many agents doesn’t automatically mean generating many sales opportunities.

Agents spread their resources across multiple partners and tend to invest where quick wins are most likely.

Zephyr addresses two key questions: How can we motivate agents to invest more in our collaboration? And when is it time to replace an agent?
The meaning behind the name
The west wind
Zephyr, the gentle, refreshing west wind, symbolizes the steady flow of new sales opportunities
Less pressure
A cooling breeze that eases sales pressure - by delivering more and more predictable sales opportunities
Measurable success
Consistent, data-driven tracking of all lead and sales opportunity channels
Active Steering
Strategically increasing inflow through professional agent and partner management
Our solution at a glance
Define lead processes
Organizing your lead funnel and tracking which channels are driving sales opportunities today
Agent Scorecard
Developing objective evaluation criteria to assess agent relationships - and applying the scorecard across your existing agent network.
Agent Management Process-Training
Sharing the method and best-practice process for identifying and managing agent relationships
Support During Implementation
Hands-on support for applying the approach, using the Agent Management Sheet to manage each relationship effectively
Our holistic approach goes beyond defining effective processes - it also includes hands-on training and personal support during implementation. This ensures you see measurable results quickly.